2010 – 2016
SEO Manager as well as Online Editor at idealo internet GmbH
idealo Internet GmbH
idealo internet GmbH is a price comparison service owned by the Axel Springer AG publishing company. The headquarters are in Berlin, Germany. The idealo website allows users to compare prices on a range of products from many shops.
This is what I did
✓ Contributing to make this website one of the largest price comparism sites in Germany
✓ I took care of on- and offpage SEO
✓ As well as organising and conceptualising online marketing strategies
✓ Furthermore, I developed a content creation strategy working closely together with a large number of German bloggers
✓ I edited and wrote engaging stories and blog posts
✓ Managing in-house and freelance reporters, assigning photographs and working with designers and programmers
✓ I built up and widened the company’s network< of bloggers and influencers
Examples of Content Creation
✓ Kaufempfehlung für Rucksäcke: Die optimale Ausrüstung für jede Tour
✓ idealo Kostencheck – Vom Baby- bis zum Schulkindalter: Wie viel kostet ein Kind?
✓ Urlaubstrends 2015: Wo und wie machen die Deutschen am liebsten Urlaub?
Reviews
✓ Mit der RUNNER’S WORLD Lauftrainer-App zur Höchstform
✓ Ärzte suchen und bewerten mit der AOK-Arztapp
✓ aboalarm: Verträge einfach und sicher kündigen
✓ Mit FriendScout24 bald nicht mehr alleine
✓ „Welcome mobile“ – Baby & Ich App
✓ Grillpartys aufpeppen: Die Landmann Grill-App
✓ YAZIO: Pfunde schmelzen lassen per App
✓ Insider-Städtetipps mit dem bluespot City Info Guide
✓ Die Einkaufshelfer-App von Marktjagd